Originally created as Better Days 2020, a State of Utah initiative to recognize the 150th anniversary of the first woman to vote in the United States and the women’s suffrage movement in Utah as a whole, the organization wanted to update and expand their educational mission to include the stories and history of all women and their impact on the state. We helped the organization rename and develop a new brand around the name Utah Women’s History. Designed to emulate a museum in a digital space, we used existing assets and stories, paired with a new vibrant and bold art direction, to create a brand and newly organized website that will be an educational resource for Utah educators for years to come.
PLAN // Stakeholder Management / Website Strategy CREATE // Art Direction + Graphic Design / Brand Identity / Creative Direction / Motion + Animation / UI Design / User Experience (UX) Design DEPLOY // Website Development
